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Just Giving

JustGiving was started in early 2000 by Zarine Kharas and Anne-Marie Huby, with a simple vision. They wanted to use the power of the internet to enable people to raise far more for charities, easily and cost-effectively.

They created the UK's first online fundraising business. Over the past 11 years, JustGiving has changed the face of charitable giving in the UK:

  • Charities have raised more through JustGiving than any other site, some £770m in all
  • more charities use JustGiving than any other fundraising service;
  • 12,000 charities have benefitted, and in a typical month 220 new ones join up
  • every month, 42,000 people create a new fundraising page on JustGiving.

Every penny of every pound that a person donates through JustGiving goes straight to their chosen charity (if it's eligible for Gift Aid). For this service, JustGiving charges a 5% fee that comes out of the Gift Aid that we reclaim for charities, and a £15-a-month membership fee.

On average, charities in the UK spend between 15p and 25p to raise every new £1 by traditional means such as direct mail and street fundraising. Reclaiming Gift Aid is also costly, and many charities do not even try. The Charities Aid Foundation estimates that over £700m in Gift Aid continues to lie unclaimed every year. JustGiving reduces costs on both fronts, which is why charities find it such good value for money.